News & Events: News
Jodi Swartz assumes role as Conexion's Chief Marketing Officer
BALTIMORE, MARYLAND (May 15, 2008) - Conexion, leading provider of club management software and financial services for the fitness industry announces today that Jodi Swartz, a long-term consultant to the company, will assume the role of Chief Marketing Officer.
In late 2003, Jodi was hired to improve Conexion’s training program and to provide assistance related. To date, her various accomplishments include the creation of Conexion’s training manuals platform, as well as the revitalization of the Conexion brand/identity and management of all accompanying outputs. She is also responsible for strategic oversight and management of all marketing, advertising, promotional, public relations and strategic alliance initiatives.
Additionally, Jodi will also lead Conexion's new Account Management department which focuses on client satisfaction with their partnership with Conexion and education about new/evolving Conexion products and services.
"Jodi has a lot of experience working in various industries. I am pleased that Jodi has developed the same pleasure in working in our vivacious, exhilarating industry as we enjoy here at Conexion. Enough to make it her permanent focus. In joining the Conexion team, she brings a strong professional consistency to our brand, and is a welcome addition to our Executive team. I am sure that in short order, Conexion will no longer be the ‘best kept secret’ in the industry!" says David Merrill, Conexion Chief Operating Officer.
"This year mark's a major change in my career - and one that I've been working towards for quite some time. Having had the distinct pleasure of working with Conexion for the past five years in a consultative capacity has provided me with exposure to an exciting and evolving industry as well as a team of people who are truly passionate about the products and services that they produce for it," says Jodi.
Jodi has in-depth technical knowledge, creative energy and understanding of enterprise level production processes (both in creative and technical disciplines). Jodi's passion is in evaluating, launching and repositioning brands through in-depth research, analysis, and benchmarking. Her ability to move between industry sectors has provided her with the breadth of knowledge, vocabulary and empathy necessary for complex project and account management.
In addition, Jodi was a Continuing Education Certificate coordinator, advisor, and instructor for the Web Design program at the Maryland Institute College of Art.
Her client portfolio includes AARP, ADP, Aerotek companies, CACI, CSC, Comcast, Conexion LLC, Federal Bureau of Prisons, Housing Authority of Baltimore City, Johns Hopkins University, Kennedy Krieger Institute, Maryland DBED, National Center for Healthy Housing, National Rehabilitation Hospital, PriceWaterhouse Coopers, The National Jesuit Conference, The World Bank/Open Society Institute, US Airways, and VISA.
Jodi graduated Dean’s List from the University of Pittsburgh with three bachelor’s degrees in Philosophy, English Writing and English Literature. She is currently married and lives with her husband in Baltimore, Maryland. She is also the lead female singer in local Baltimore rock-n-roll band Mister Wilson.
ABOUT CONEXION:
As an enterprise-level suite of tools, Conexion is designed to help you run your club at maximum efficiency, and position your club for expansion – in single or multiple locations. Conexion’s strength is its consulting team of industry professionals and unparalleled customer service. Our clients are our testament to our reputation for having a secure, one-of-a-kind intuitive design, with a scalable technical architecture that fully takes advantage of the benefits of automation. Visit the Conexion website at http://www.conexionllc.com or call the company at 1-800-780-0115.